it3 — URL shortener & tools
Built for modern links

About it3

it3 is a modern URL shortener & QR platform that turns long, messy links into simple, brandable and trackable experiences. Your visitors stay focused on your content while we handle all the complexity behind the link.

Years in production

4+ years

Since 2022

Smart destinations

it3.site & by0.pw

Logged‑in users can choose the main domain per link.

Built for tracking

Click analytics

Devices, browsers and countries – all in a simple analytics dashboard.

Snapshot

Why it3 exists

Live in 2026

Problem

Long, ugly URLs are hard to share and almost impossible to track, especially across social media and offline campaigns.

Solution

Two clean short domains (it3.site & by0.pw), instant QR codes and lightweight analytics – all in one place.

For whom

Creators, marketers, founders and developers who treat links as a serious part of their brand.

Why does this site exist?

The internet runs on links – but raw URLs are often long, ugly and confusing, which hurts trust and makes them hard to share. it3 exists to fix that: it gives you a simple, fast interface where you can create short links and QR codes without any complicated setup.

What do we do? We convert long, confusing URLs into short, clean links and beautiful QR codes. These short links can be easily shared on social media, WhatsApp, email campaigns, posters, packaging, visiting cards, or anywhere you want. With every link, you also get basic analytics, such as how many clicks the link received, which devices the clicks came from, and which short domain was used (by0.pw or it3.site).

Simple

Short link and QR ready in just a few clicks.

Flexible

Logged‑in users can choose a domain for every link.

Insightful

Essential analytics without heavy, complex tools.

Why do short URLs matter?

  • Clean & trustworthy links: short and human‑readable URLs look more professional and trustworthy – especially in ads, reels and SMS campaigns.
  • Easy to share everywhere: captions, posters, QR‑ready creatives, business cards – short links stay visually clean and are easier to remember.
  • Analytics: sharing a raw URL rarely gives you insight; with a short link you can measure clicks and understand audience behaviour.
  • Branding: by using consistent domains like by0.pw or it3.site you create a recognisable brand footprint – people start to recognise your links.

All platform features (latest update)

These are the features currently available to customers on it3.

URL Shortener

Create short links on it3.site or by0.pw with fast redirect behavior.

Custom Alias

Use clean, memorable aliases for campaigns, offers, and personal branding.

QR Code Generation

Instant QR generation with downloadable, reusable link destinations.

Advanced Analytics

Track clicks, devices, browsers, countries, and traffic patterns.

Advanced Link Controls

Set expiry by date, expiry by click count, and optional password protection.

Protected Link Unlock

Password-protected links open through a focused unlock screen flow.

Dashboard Management

Create, copy, monitor, and manage your short links from one dashboard.

SEO Blog & Resources

Read technical guides and categorized resources related to links and growth.

Free Online Web Tools

Built-in UTM Builder, WhatsApp Link Generator, Password Generator, and Redirect Checker.